Media blog 2/17/19

A. My project is going to depend on many aspects. When it comes to the video it self horror movies are built upon lighting, jump scares, and many other things. The camera movement and placement is very important as well to make sure what the best angle to film in is. Publicity for our project would be on social media and TV networks. Hulu has many commercial breaks as well as TV channels that put movies on it the entire day. Social media is also a very good outlet to reach out to our target audience.

B. The information I discovered through research is content. The following website gives examples of how lighting can be used in horror films:

https://nofilmschool.com/2016/10/8-spooky-lighting-techniques-you-can-use-your-horror-film

I found as well what the most common tricks directors use during films. The following website shows examples such as shooting through things, underexposure, etc:
 https://www.premiumbeat.com/blog/cinematography-tips-for-horror-filmmakers/

This informed my project choices because every horror film has its own method. For instance the conjuring uses many jump scare and times of silent to scare the audience. This choices are important cause a trick that does not fit in the opening can create a false image for the rest of the film.

C. Some marketing choice I will choice is the lead actress of the film posting a picture for publicity. 


For instance here is an example of what was done for a film that Brad Pitt started in. He posted on Instagram a picture of one of the scenes and captioned "Don't forget to watch". Another method that is in the picture is showing the trailer in big events such as the Superbowl which is watched by millions of people. Target audience is also very important. In addition putting advertisements in places that the target audience will watch is very important.

D. I learned that each genre of films have there own techniques that are very important to create a well done film. It is going to be important that my partner and I abide by the techniques in the genre that we choose. These techniques do not always have to be the common ones but important to stick to our genre.